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Governing your data lifecycle

You know what data you have, you've classified it, and you're stopping it from leaking. But how long should you actually keep it? And what happens when you don't need it anymore?

In Episode 4, Luke and Johnny get into Data Lifecycle Management in Microsoft Purview - retention policies, retention labels, and how to build a retention strategy that actually works in production.

We cover:

  • Retention policies vs retention labels - what each one does and when to use them
  • Static scopes vs adaptive scopes - and why your Entra ID data matters
  • A real-world deployment example for a UK-based company - phased from baseline policies through to targeted retention by department and region
  • The four principles of retention - what wins when policies overlap
  • How retention ties into Copilot readiness - because overkeeping is just as risky as oversharing
  • Leavers, orphaned mailboxes, and why nobody owns the cleanup
  • Meeting recordings, storage costs, and where priority cleanup fits in

This is the fourth pillar of Microsoft's information protection framework - know your data, protect your data, prevent data loss, and now govern your data.